Pride month has been long associated with the rainbow, since the Stonewall Riots. Nowadays that the concept of rainbow colors is largely seen as a representation of diversity, tolerance and acceptance. And of course, with capitalism, it's also become increasingly commercialized as well. This image wholly captures the beauty of this irony.
Medium: Original photograph print, produced on archival Canson Platine Fibre Rag paper
Provenance: Captured in Helsinki, Finland. Produced in Los Angeles, CA