SRINIVASAN_VIJAYARAGHAVAN_Techno Avatar_2018

techno avatar | digital Art, epson inkjet print on canson photo art pro canvas, 52x31” inches. 2018 © vijayaraghavan.s
Towards the end of the Second World War, Enrico Piaggio was driven by the idea of offering the widest possible market a low-cost product. With this idea in mind, the factory at Biella produced a motor-scooter. I found in the body of LML Vespa a strong connection with my nativity and popular image across globe. I integrated multiple hand gestures with signs and symbols of Indian idols into a digital art. In the further explore how the commodification of industrialised world and human actions impact mundane life. It displays how we are commodified, tortured in mindless conflicts against violation, political intolerance, sexual impulse in urban modernity and the pains of urban development perpetually.

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